Any business that doesn’t create value for those it…
Any business that doesn’t create value for those it touches, even if it appears successful on the surface, isn’t long for this world. It’s on the way out.
— from Leadership & Business (Leadership/Business) · Bezos Blueprint by Carmine Gallon
In the book
If you want to be successful in business — in life, actually — you must create more than you consume, and create value for everyone you touch. Any business that doesn't create value for the people it touches, however shiny it looks on the surface, is on its way out. Treat the business as a chain of satisfaction: get down to the individual person in front of you, with real desires, because those units are all that make a size. […] The reason a good family unlocks the doors every morning is that the enterprise exists to make the community a better place and to make the family closer and happier — it is a tool that brings people together in a shared pursuit that gives everyone some opportunity and some happiness. Build that, and you've built something that creates value for everyone it touches — — the same principle Ziglar named, that you get what you want by helping enough other people get what they want, which is also the last of the rules I keep: everyone has dreams, so do what you can to help others reach theirs. Lead by growing others. Once you're the captain, your scoreboard is their development, not your own brilliance. […] Build psychological safety, then demand candor. Make it safe to speak, appoint a devil's advocate, and have the courage to say the hard thing yourself. Create more than you consume. If the business doesn't create real value for everyone it touches, it's already dying. Know your indispensable, scalable parts. Find the chef-versus-ingredients answer before you try to grow. — Leadership & Business (Leadership/Business)