that Hedonic treadmill
Page 19 that Hedonic treadmill. In reality there’s a little point in expecting shopping and material goods to raise your well-being permanently they may give you a little boost of positive emotion in the short term, but the bad news is that it won’t last, and you’ll soon feel exactly as you did before. We’re still, you may be driven to buy something else in order to make yourself feel better again. And so on echoes.
— from The Heart in the Cockpit (Emotion/Awe/Anxiety/Regret/Empathy) · Positive Psychology by Bridget Grenville-Cleave