“promise, large promise, is the soul of an advertisement…
Page 12 “promise, large promise, is the soul of an advertisement and a “Samuel Johnson the 18th century literally literary lion said. . We promise much with our faces, including some of our fundamental traits of temperament we bring to each partnership.
— from The Heart in the Cockpit (Emotion/Awe/Anxiety/Regret/Empathy) · How to find and keep lasting love, why him? Why her?
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