something unexpected has a much higher probability of occurring…

Keyword business something unexpected has a much higher probability of occurring when you are at scale than when you are not at scale.new paragraph

— from Leadership & Business (Leadership/Business)

In the book

It is very hard to scale a person, so if your "chef" is indispensable, growth will fight you; if your idea or product or distribution network is the indispensable thing, you can scale. And remember that something unexpected is far more likely to happen at scale than in a prototype, because real human beings are lazier and stranger than any engineer's model, and the prototype that works can still fail in the world. If your business depends on people coming back, winning them once isn't enough — they have to actually use what you built and get enough value to return again and again. — Leadership & Business (Leadership/Business)

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