any piece of information that comes along, whether it's…

Page 14 any piece of information that comes along, whether it's a new face, a new way of thinking about ourselves, or a new business idea, gets broadly the same treatment when it enters the brain. It doesn't matter whether the data is in the form of a force, a sound, a smell, a taste, an image, or a texture, the process is that the new dad is compared to our existing mental maps, to see where the connections are. We then try to fit the data into our existing frameworks. If any data doesn't quite fit, we try harder to make the connections, we literally try to make the connections fit.

— from Leadership & Business (Leadership/Business) · Quiet leadership by David Rock

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