Eugene F

Eugene F. Fama and Kenneth R. French, "A five-factor asset pricing model," Journal of Financial Economics 116, no. 1 (April 2015): 1-22, https://www.sciencedirect. com/science/article/abs/pii/S0304405X14002323.

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• Decisions & Choices (Decision/Choice/Focus/Forethought/Consequences)
• Leadership & Business (Leadership/Business)

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