In generative family cultures, talk and action are clearly…

In generative family cultures, talk and action are clearly connected, as this third-generation family member with a profitable business notes: Our culture is that employees are treated like family. We created an ESOP [Employee Stock Ownership Plan) so employees could share in the profits. Family owners receive very small dividends. The message is that key employees who actively produce value for the business take precedence over family financial rewards. If family members want to convert their ownership to cash, they can redeem stock every year. But selling stock is a costly and consequential decision that family members do not take lightly.

— from True North (Ethics, Integrity, Truth, Values)

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