They treat wrestling with bad and good friction as…

They treat wrestling with bad and good friction as their job, not as an orphan problem that really ought to be somebody else's job (but isn't).

— from Takeoff Into Chaos · Friction Project : How Smart Leaders Make the Right Things Easier and the Wrong Things Har

Also belongs to

• True North (Ethics, Integrity, Truth, Values)
• Decisions & Choices (Decision/Choice/Focus/Forethought/Consequences)
• Goals, Action & Defining Success (Goal/Action/Success/Motivation)

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